Fresh Roses Market of Russia - 2016

Market of Fresh Roses of Russia. The balance of supply and demand, capacity, production, import and the development trends of the flower market

Volume of the Work:

197 pages, including 124 charts, 3 tables, 2 schemes and 7 applications

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2 000 euros

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The analytical report "Market of Fresh Roses of Russia. The balance of supply and demand, capacity, production, import and the development trends of the flower market" was prepared by the "Growth Technology" on January, 2016. The study covers the period from 2005 to 2015 and the forecast horizon from 2016 to 2020.

 

As the results of the study have shown, almost all modern (built in the XXI century) Russian flower industrial greenhouses specialize in the cultivation of roses. Roses prevail in the supply of fresh flowers for bouquets from abroad. Russian consumers, in almost 50% of cases, prefer to buy bouquets of roses.

 

The study collected and submitted detailed information about all Russian producers of flower cutting for bouquets, design capacity and the actual volume of the gross harvest, range, sales prices, domestic economic performance indicators, development plans for the 5 following years.

 

The report provides detailed analysis of the import of fresh flowers and roses for bouquets for the period of 2012 -. 2015, from the point of the volumes in physical and monetary terms, supplier countries, regions receiving flowers in Russia and delivery price.

 

Peculiarities of consumer demand for fresh flowers, growing technology, commercialization, challenges and risks of protected ground flower industry of Russia are considered in the study. In particular, the estimation of the volume and quality of the illegal production of planting material for domestic rosaries is given, and the consequences of the use of non-certified plants are mentioned.

 

Business profiles of the leading flower complexes operating on the territory of the Russian Federation are presented, manufacturers ratings on production capacity, production volume, productivity, sales, profits, financial sustainability of the projects are made up.

 

As a result, the prediction of the development of Russian flower industry until 2020 was made, as well as the prediction of the supply and demand balance changes.

 

The study will be useful for potential investors and initiators of floral projects to implement in Russia, importers and wholesale suppliers of fresh roses, and management of existing flower industrial greenhouses.

 

The full version of the study consists of 197 pages, including 124 charts, 3 tables, 2 schemes and 7 applications.

 

To purchase this report, please refer to our contacts

 

A complete list of charts and tables is presented in the demo version.


 

  Contents    
  Information on research  7
1 Introduction. Short characteristic of the Russian market of demand for fresh flowers  8
1.2 The general state and tendencies of development of a consumer demand for fresh flowers in Russia within the last 10 years 8
1.3 Consumer preferences of Russians in a segment of fresh flowers  9
1.4 An assessment of volume of a consumer demand for fresh flowers in Russia 11
2 Import of fresh flowers for bouquets and roses in the Russia (according to FCS) 13
2.1 Volumes and dynamics of import of fresh roses to Russia for 4 years (2012 - 2015) 14
2.2 The main importing countries, volume and structure of import of fresh roses by countries 16 16
2.3 Seasonality of volumes of import of roses 18 18
2.4 Delivery prices of fresh roses in Russia from abroad, seasonality of delivery prices 19 19
2.5 Distribution of import of fresh roses on regions of Russia 20
3 Industrial production of fresh roses in Russia 22
3.1 Special features of domestic industrial production of fresh flowers and roses on cut in Russia 22
3.2 The areas of the protected ground for flower cultivation and roses cultivation, in particular. Distribution of greenhouses by regions of Russia  26
3.3 The used cultivation technology  27
3.4 An assessment of output of finished goods of the protected soil. Production capacities of the functioning roses greenhouses 31
3.5 Yield of roses  33
3.6 Quality of finished goods  34
4 Realization of fresh flowers in Russia 36
4.1 Wholesale trade of fresh flowers. Leading wholesale companies, their range and prices (field researches, inquiries of wholesale prices of wholesalers) 36
4.2 Realization of greenhouse flowers by importers and producers of Russia. Range and prices (field researches, inquiries of wholesale prices of producers)  38
4.3 Consumer prices of fresh flowers by regions of Russia in 2012 - 2015 (according to Rosstat) 47
5 Balance of a trade supply and demand in a segment of fresh flowers for bouquets and roses in Russia 51
5.1 Structure of the Russian market by the range of fresh flowers 51
5.2 Structure of the Russian market of fresh roses by origin  52
5.3 Average per capita consumption of Russians of fresh roses, including, local production 53
5.4 Deficit of domestic flower products and deficit of roses for bouquets, in particular  55
6 The leading producers of fresh roses in Russia 58
6.1 Ratings of domestic producers of fresh roses for bouquets 58
6.1.1 By gross yield of roses 58
6.1.2 By the area of flower greenhouses 59
6.1.3 By yield  60
6.1.4 By revenue from sales of fresh flowers in 2014 62
6.1.5 By net profit / loss in 2014  63
6.1.6 On financial stability of the enterprise 64
6.2 Business profiles of the leading flower industrial greenhouses 65
6.2.1 LLC Greenhouse complex “Mokshansky”, Penza region  65
6.2.2 LLC “Novaya Gollandiya”, Leningrad region  68
6.2.3 LLC “Yug-agro”, Krasnodar Krai  71
6.2.4  CJSC “Rozovy sad”, Kaluga region 74
6.2.5 LLC “RouzKhill”, Kaluga region 77
6.2.6 JSC “Mir tsvetov”, Mordovia 79
6.2.7 LLC Greenhouse complex “Podosinki”, Moscow region 82
6.2.8 Greenhouse complex “Tsvety Udmurtii”, Udmursky republic 84
6.2.9 Greenhouse complex LLC “Zeleny dom”, Adygea  87
6.2.10 JSC Oblastnoy teplichny kompleks, Penza region 90
6.2.11 LLC Greenhouse “Stupino” (LLC “Mosroza”), Moscow region 93
6.2.12 LLC Dolina Roz, Sverdlovsk region 96
6.2.13 “Rozy Belogorya” (LLC “Izovol-Agro”), Belgorod region 99
6.2.14 "The Ulyanovsk SDS" (SUE “Moszelenkhoz” branch), Moscow 100
6.3 The competition in the flower market of Russia 103
7 Planting material for the Russian rosaries 104
7.1 Updating of industrial rosaries: features of the Russian flower market 104
7.2 Calculation of need of the Russian greenhouses for saplings of roses, including Federal districts 106
7.3 Volumes and dynamics of import of planting material (saplings of roses) to Russia in 2012 - 2015 (according to FCS) 108
7.4 The main import countries, volume and structure of import of saplings of roses by countries. Seasonality of scopes of supply 110
7.5 Delivery prices of saplings of roses in Russia from abroad, seasonality of delivery prices 114
7.6 The main supplying company of import planting material in Russia 117
7.7 Volumes and delivery prices of saplings of roses in Russia from the main suppliers from the Netherlands and Germany 118
8 Forecasts of development of the flower market in Russia till 2020 123
8.1 Plans of the functioning flower greenhouses for change of production capacities and gross collecting roses on a cut 123
8.2 New projects of flower greenhouses on cultivation of fresh roses. Regions of realization, areas of greenhouses, gross yield of roses according to plans of investors 124
8.3 Forecasting of dynamics of the areas of the protected ground by regions of Russia for cultivation of roses on a cut taking into account new projects for 2016 - 2020 125
8.4 Forecasting of dynamics of gross yield of fresh roses by the Russian greenhouses taking into account new projects for 2016 - 2020 127
8.5 The main risks of new projects on cultivation of fresh roses in Russia 128
8.5.1 Growth of volumes of import of fresh roses 128
8.5.2 Decrease in effective demand of the population 129
8.5.3 Increase of cost of the credits for agricultural projects 129
8.5.4 Increase of costs of updating of rosaries 130
8.5.5 High percent of rejects and losses 130
8.6 Conclusions and recommendations for initiators of flower projects 131
8.6.1 Recommendations on the choice of the location of new greenhouses 131
8.6.2 Recommendations on assortment policy 131
8.6.3 Recommendations on channels and geography of realization of finished goods 135
8.6.4 Recommendations on formation of price policy 136
8.7 The forecast of the prices of realization of fresh roses by producers in 2016 - 2018 136
8.8 Conclusions about commercial expediency of construction of new industrial flower greenhouses in Russia 139
8.9 Forecasts of development of flower greenhouses in Russia 140
9 Appendix 144
9.1 Gross yield of cut flowers and flower buds in the agricultural organizations which are not related to small business 144
9.2 Gross collecting bulbs, bulbotubers, rhizomes of flowers in the agricultural organizations which are not related to small business 145
9.3 The areas of greenhouses under cultivation of roses of the leading Russian producers in 2005 - 2015 146
9.4 Price lists of wholesale delivery of fresh roses by producers 147
9.4.1 Price list of LLC “Zeleny Dom” for fresh roses in June-July 2015 147
9.4.2 Price list of LLC “Zeleny Dom” for fresh roses in November-December 2015 148
9.4.3 Price list of greenhouse complex “Mokshansky” for fresh roses in June-December 2015 149
9.4.4 Price list of LLC “Tsvety Udmurtii” for fresh roses in April-July, 2015 150
9.4.5 Price list of LLC “Tsvety Udmurtii” for fresh roses in August-December, 2015 151
9.4.6 Price list of LLC “Yug-Agro” for fresh roses in May-August, 2015 152
9.4.7 Price list of wholesale supply of roses of greenhouse complex “Stupino” (LLC “Agromenedzhment”) in June-August, 2015 153
9.4.8 Price list of wholesale supply of roses of LLC “Chekhovsky sad” in March-July, 2015 154
9.4.9 Price list on wholesale supply of roses of LLC “Chekhovsky sad” in September-December, 2015 155
9.4.10 Price list on wholesale supply of roses of "The Ulyanovsk State farm of decorative floriculture" in June-July, 2015 156
9.4.11 Price list wholesale supply of roses of "The Ulyanovsk State farm of decorative floriculture", in November, 2015 157
9.4.12 Price list of wholesale supply of roses by "The Ulyanovsk State farm of decorative floriculture", in December, 2015 158
9.4.13 Price list of LLC “Rozovy sad” of fresh roses, in April-July, 2015 159
9.4.14 Price list of JSC “Gorkovsky” of fresh roses, in April-July, 2015 160
9.4.15 Price list of JSC “Gorkovsky” of fresh roses, in October-November 2015 161
9.4.16 Price list of SUE “Teplichny” inDecember, 2015 162
9.5  Prices on delivery of fresh roses of the wholesale flower companies 163
9.5.1 Price list of the wholesale company "Mostsvettorg" in December, 2015 163
9.5.2 Price list of the wholesale company “Astra Fund” (the importer of fresh roses from Holland) in July 2015 165
9.5.3 Price list of the wholesale company "Tsvetyoptom" (import of roses) in July-December, 2015  174
9.5.4 Price list of the wholesale company "Megaflora" (import of roses) in July, 2015  176
9.5.5 Price list of the wholesale company “Arcus Flowers” (import of roses) in July, 2015 178
9.5.6 Price list of the wholesale company "Arcus Flowers" in December, 2015 179
9.5.7 Price list of the wholesale company "World of Flowers" (import of roses) in July 2015 180
9.5.8 Price list of the wholesale company "World of Flowers" of roses in December 2015 183
9.5.9 Price list of the wholesale company "Flower Family" (import of roses) in July, 2015 185
9.5.10 Price list of GARDENS (LLC “Makarovsky Trading Company”) on saplings of roses for private rosaries in 2015  186
9.6 Average monthly consumer prices of fresh cut flowers in the study regions of the Russian Federation in January, 2012 – November, 2015, rub/piece 191
9.7 Projected price of wholesale realization of fresh roses from a warehouse of the enterprise (standard) on stalk length for flower greenhouses in the Central part of Russia in 2016 – 2018   196

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